Why Companies Give Away Freebies

Have you ever wondered why companies love to give away free samples, and not just cheap samples but vials of perfume? Tubes of your favorite cream? Well, JustFreebies is a free stuff site that have created an infographic to explain exactly why they the big brands are so generous. According to figures from the promotion marketing association 70 million product samples reach household each quarter. More than 15,000 samples of their no frizz hair care product were requested in a 48-hour period. Fan numbers on Facebook spiked from around 1,000 to more than 7,000 during the promotion. It is believed that companies like giving out free samples to build a product reputation, a database of clients and get a feedback on new products. Source: http://www.justfreebies.com/reasons-companies-give-away-freebies/