How Much Does a Bad Reputation Cost Your Business?

Customer satisfaction is a goal that many companies are striving for these days, and with good reason. In today's world full of tweets and Facebook posts, anybody can share their opinion about anything with just a single click or tap. There are more chances of people discovering your brand from a friend than from one of your promotional materials. And as a business, you don’t want people to find out about your product from a Facebook rant, do you? Maintaining a good image is more important than ever if you want your company to succeed. Studies show that 4 out of 5 customers won’t buy from your business if they saw a negative review online. The infographic below provides statistics that prove a bad reputation negatively affects your business. It also presents figures on the effects of positive reviews and good customer service to your business, and some tips on how you can effectively deal with bad comments online. Source: http://apexgloballearning.com/blog/cost-of-bad-reputation-infographic/